Media Management for Moguls and Motorists


“If you are going to talk to someone like Mike Willesee then you are

going to have to talk to someone like Mike Willesee. BEFORE”.


Clive Palmer agreeing to Motorist Party Senate Elect candidate Ricky Muir losing his media maidenhood at the hands of the legendary Mike Willesee is… virgin’ on the ridiculous. In one brutal Sunday Bloody “Sunday Night”   interview, Muir “came out” of hiding, painfully “lost his cherry” and was systematically “screwed”.


In the clearest modern example of the biblical phrase “Lambs to the slaughter” (and I thought it would be Jacqui Lambi) Muir, despite being coached and “kid gloved” on camera by Willesee, fumbled and bumbled and eventually called for a glass of water.  And as Willesee’s biggest bunny for decades was caught in the blinding glare of some very high- beam dual motoring enthusiast sized headlights, Daddy Warbucks is seen in the background still miced up and ON….and heard giving the other Lambs their song sheet instructions.

 mick w 2

“With Ricky Muir Mike Willesee must have thought all his GST birthday cakes

had come at once, with icing and a big John Hewson cherry on top”. 


chris griffinFor all his bravado and cockiness around the media Clive Palmer showed on Sunday he still has a lot to learn about media management and the media. Can’t wait to see the Selection Criteria on’s ad tomorrow – an “Exciting Media position opening up with a dynamic organisation ……”. “Demonstrated and proven ability to herd cats”.

It’s ok to get into bed with the media but don’t forget the “only a cuddle” promised almost always ends up with…well it gets messy.

It’s impressive your nouse and endeavor gets you a theme park, a shed full of rollers and your own jet but if you come to Canberra, seemingly to rub people’s noses in it, you will pay….through the nose.

Modern politics demands modern media management.

The old saying “Money talks and BS Walks” is under new threat with the arrival of  Clive Palmer.




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